About Solar Rights Alliance


Who we are

We are among the nearly 1 million Californians who have invested in solar energy. We are homeowners, renters, businesses, nonprofits, schools and others from all parts of California and walks of life. We also welcome solar supporters who don’t have solar yet.

The threat to solar

Across California, lobbyists for the utility industry are working to make it harder and more expensive for Californians to choose solar energy. In recent years they tried to kill net metering, hit solar owners with new fees, and grab control of the next generation of solar technology. 

"They [utilities] would still dearly like to strangle rooftop solar if they could.” 

-- Retired Public Utilities Commissioner Mark Ferron

What we believe

We believe you have the right to make and store your own energy from the sun without interference, discrimination or red tape from the utilities or the government. We also believe that your solar energy is a valuable community resource, and you should be credited as such when you share it with the grid.

What we do

We alert you when there is a threat or opportunity to their solar investment, and provide you with simple and clear ways that you can make your voice heard. We share information about buying, maintaining or improving your solar system. And we assist you with your questions or problems. 

Meet some of our members

Our Board of Directors

We are a nonprofit, tax-exempt 501(c)4 association registered with the State of California. Contributions to Solar Rights Alliance are not tax-deductible because we work to influence legislation. 

Tom Fendley

Mr. Fendley is a long-time social change leader and businessperson, having served as a strategist, organizer, and consultant for a variety of clean energy organizations. He possesses a strong political background from his experiences as a political director and coordinator and has successfully managed campaigns at the state and local levels. Currently, Mr. Fendley is a realtor in Sonoma County, specializing in solar homes.

David Rusch

Born in Wisconsin, David Rusch moved to California in 1978, where he and his wife raised their three children. He joined the solar community last February, installing solar into his home. He holds a masters degree in Elementary Education from Wagner College and has been an educator and school administrator for 44 years.

Surabhi Konkar

Surabhi Konkar is a mother of two young children and a proud solar energy system owner. She has a masters degree in Electrical Engineering and has worked for a number of years in the engineering and energy consulting fields. The experience of owning a solar energy system and her desire for a secure and sustainable future or her children has made her a staunch promoter of solar energy.

Join us!

It’s free and will help your voice be heard. We take your privacy very seriously and will never share or sell your personal information with anyone.